29 May Making Employee Surveys More Effective
A company was struggling with getting accurate voice of the customer survey data from their employees surrounding the issues of employee wellness and health care. The data inaccuracy was making employee wellness decisions less effective to the degree that multiple employee wellness metrics were tracking in a negative direction.
Provide key people in the organization with the skills necessary to correctly gather the voice of the customer so that accurate survey data can be used to reverse the decline in employee wellness metrics.
Discussions with the client yielded several key issues including poorly structured survey objectives, biasing issues, sequencing of questions and lack of actionable data. A customized training/facilitation engagement was developed to provide 24 key personnel with the knowledge necessary to develop and analyze value-added survey instruments as well as how to effectively use the data to drive continuous improvement. Using the improved surveys, the organization was able to identify several significant errors in the historical metrics and redirect their efforts to improve employee health.
Estimated $3+ million in reduced out of pocket health care expenses plus reduced insurance rates.